Tuesday 26 February 2013

Filming Schedule

Wednesday 27th February - Shots which require re-filming
  • Walk in shot - use tripod
  • Laptop shot - ensure continuity is kept (female protagonist on screen not accurate)
  • First 3 cards - original were cut off slightly
  • Over the shoulder shot - ensure continuity is kept (books visible behind laptop)
  • Film the protagonist holding up different cards - related to her stalker
  • Film alley/beating scene
  • Walking up to the wall - use tripod/film slower/ensure chair and bibles are visable
  • Rope scene - using a bigger/more effective rope
  • Last card shown on wall - use tripod /zoom out for last shot of opening

Sunday 24 February 2013

Second Cut

Improvements made since 1st Cut: 
• The setting has been modified to make it look more like a bedroom - making the room appear more personal to the protagonist
• Made sure that the cards were clear and easy to read
• Added new music to the piece - we feel it fits the mood of the opening more, creating a more eerie mood
• Included a new shot showing off the wall covered in hand made cards expressing how the protagonist feels
• Changed the hanging shot so it is clear she is hanging
• Made sure the chair falls over in the hanging scene - making it much more dramatic
• Modified the protagonists make up - making the bruises and cuts more prominent

Challenges we face: 
 Filming had to take place yet again with no tripod - some shots are wonky and have too much movement
• The nope is not thick enough, therefor it does not look as effective as we had hoped it would - it does not have the correct presence in the shot that we wanted
• When gathering feedback, people said that the opening was repetitive with the card sequence, so we plan to add live action and titles intercut between the sequence to break it up
• The lighting of the shots have not been kept the same, therefor re-shoots are in order as it is too much of a dramatic change to sort out using Premiere Pro.


 

Music Choices





Audiences and Institutions Brainstorm


Wednesday 6 February 2013

Props, Costumes, Characters, MakeUp

Actors: 
Female protagonist- Beth Richardson

Props:
Laptop with webcam - Reece
Rope (to hang the girl with) - Beth
Small lights (to use for the lighting) - Charlotte
Pole (to hang girl on) - Harry
Cards for the character to hold up - Charlotte

Costumes:
Actress is bringing her own dark black clothing (strappy top and dark jeans)
Dark make-up 

Location:
House/bedroom - Harry's

Monday 4 February 2013

Magazine Article Analysis


The magazine industry has been around for over a century now. During this time, on the surface there has been small amount of change to the main concept of the magazine. Yet, in the modern era and the ever expanding sophistication of technology, the magazine industry is becoming under increasing threat. So what does the future hold for the magazine industry?

With the growing market for tablets and smart phones, magazine publishers need to make the decision of whether or not they want to make the digital switch - do they want to make their magazine solely an online read, or do they want to continue printing hard copies? Are they going to keep their company one step ahead of the game? Will they come up with the next unique selling point (USP) or will they fall behind with the times? 

With all of the growing changes, just how is everything effecting the audience that purchase magazines? 






From the diagrams it is clear that the digital market isnt affecting the sales of magazines, and they are still being bought - just not digitally. If anything, through the introduction of digital applications, magazine sales have increased and will continue to increase as the new media has begun to interest and entertain people in new ways - unlike the original paper back copy.





The article that I decided to analyse was taken from the Guardian's Magazine section on their website.
The article was published on 24th January 2013 - so the article is very current.
The article was written by Stuart Dredge who works as a freelance journalist and editor specialising in mobile apps and mobile content.
Stuart started The Guardians App Blog on February 2011- so it is still a fairly new area for The Guardian paper. However, the fact that Stuart started this blog and over the years has posted over 800 times in it, suggests that he knows what he is talking about and is going to write a fairly accurate article that should have a high level of reliability.

In the article that I read, Stuart is summarising how Magazines are being careful about how they approach the app market and are not rushing into anything too fast - they are experimenting by 'spin offs' hoping to find a new revenue. These experiments will eventually help the publisher decide wether or not they think they are ready to take their magazine fully digital.

The key quote that I feel summed up the article was:

'This all makes logical publishing sense: take a supplement or one-shot magazine that's already been designed for print, and turn it into a digital version for the app stores. It's a good way to test the app waters.'

This quote is backing up the path that publishers are choosing to follow.

In small groups, a number of us shared our own quotes and took notes on each of them. 
One of the quotes that was discussed was 'Ebooks and tablets are rapidly changing the distribution' 
The source of this quote is Englishandmedia.com/articles - a specified website that purely focuses on publishing magazines that talk about the future of the magazine industry and what the future holds for it. 
The article that this quote came from is about how the ever growing market for apps could effect and eventually kill the magazine industry. One of the areas that it focuses on is how the consumer is said to be too lazy to go out and buy a magazine - when they know that it is available for them in their tablet at home. With nearly of the magazines revenue coming from print, with the decreasing demand for paper copies, magazine industries need to reconsider the way that they distribute their products. 





Sunday 3 February 2013

First Rough Cut

With the footage that we got on Sunday, in class, we started to edit together what we had. Before we had exported anything, we showed our teacher who then gave us some much needed, constructive criticism. After he watched our cut, he told us that we need to consider:
- Adding another section to add variety and make the storyline slightly clearer
- Ensure our filming is accurate 
- Think about the lighting in the last clips (shadows etc)
- Ensure the cards being held up by the character can be read 






Research Project

I was set the task to individually research into the history and publishing of a set magazine - mine being GQ. This research had to be collated together in presentation that I would deliver to a small group. I would then have to take notes on two other peoples presentations, as long as they had a different publisher to mine.

My presentation:


Speech Notes: https://www.dropbox.com/s/pj14qwm9plx4wey/GQ%20Notes.rtf


Jess Mockler - Playstation Magazine

future plc - video games tech cycling films photography 
Niche market 
playstation brand helped sales 
launched in 1999 
Audience - ages varies 15-18 
male 
middle upper class price 
Heading at the top 
titles on left - read left to right 
dark colour scheme - yellow makes it stand out 
follows house style 
Facebook page and app - market research - listening to their reader 
expanded globally 
Magazine is a part of its own brand - people that play playstation will buy this 

Connor Barbor: Top Gear Magazine
Top Gear Mag 
Bbc worldwide publisher 
Automobile magazine 
1993 - £3.95 
History: 
1922 
6 companies coming together
First national operation operation 
Multi media - TV podcast 
Bbc worldwide is an a arm of bbc
Bbc focus on mostly 18+ 
They do try and aim for younger audiences 
100,000 hours of programming 
Most TV shows are magazines 
THE MAG
They have a website 
Promotes their magazine 
Dark and masculine website 
APP 
free app 
Cheaper 
PODCAST 
it's free
Promotion tool 
Speak of magazine in podcast 
EXPANDED 
show stared 2002 
After it started 
26 countries 
December 2007 200,000 copies sold 
Introduced a comedy section 
Analysis 
Symmetrical 
Masculine font 
Bold font 
No negative space 
The use of color helps 
Contents page - structured page 
Posh typography - gentleman 
Mclaren is significant - main attraction 

At the end if the presentations we were given scored out of 4 on our Presentation Slides, Presentation Skills, Research Detail, Use of key terms. 
1 = Excellent 
2 = Great 
3 = Okay 
4 = Bad
The aim being to have the lowest score. 

My scores: 
Myself: 1 1 1 3
James Michie: 1 1 2 3
Connor Barbor: 1 1 1 3
Jess Mockler: 1 1 1 2
Charlotte Fischer: 1 1 1 1 
Immy Welsford: 1 1 1 1 

Presentation Slides: 6 
Presentation Skills: 6 
Research Detail: 7 
Use of key terms: 13

From my feedback I have learnt that my slides were very effective due to the fact that they had minimal text on them and they incorporated different forms of media on them (video reviews). This enhanced my presenting skills as it meant that I was not reading off of the board or my laptop. The area that I need to improve on is my key terms. I did not include enough in my presentation - by including more it shows that I truly understand what I am talking about and that I am not repeating what other have written.